Archive › January, 2010
5 Ground Rules for Creating Your Vision of the Future

5 Ground Rules for Creating Your Vision of the Future

by on January 29, 2010 in wisdom and inspiration

“Ok, before we get started. Let’s go over some ground rules.” The atmosphere in the room just dropped a couple of notches on the congenial barometer. I can almost hear each and every one of the people seated at the U-shaped table in front of me thinking the same thing. Uh-oh. Ground rules? Ground rules [...]

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The Independent Consultant’s Quick and Dirty Guide to Starting a Blog

The Independent Consultant’s Quick and Dirty Guide to Starting a Blog

by on January 21, 2010 in marketing and branding

Fact: In early 1999, there were an estimated 23 weblogs, or blogs, on the Internet* Fact: In 2008, Technorati (the world’s leading blog search engine) claimed to be tracking over 100 million blogs (and those are just English-language blogs!). In less than 10 years, blogs have become an integral part of the way business is [...]

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Social Media Ate My Homework and 8 Other Lame Reasons You’re Not Using It for Your Business

Social Media Ate My Homework and 8 Other Lame Reasons You’re Not Using It for Your Business

by on January 7, 2010 in marketing and branding

Since the new year started, I’ve been reading articles and predictions on the top business trends for 2010. Invariably (and unsurprisingly), the use of social media for marketing, branding, and customer service has been at the top of every list. In just a few years, social media has gone from a recreational diversion used by [...]

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