Sage Small Business Solutions

When you were little, you probably had some image in your head of who you wanted to be like when you grew up. Your role model might have been a neighbor, a relative, a teacher, or most likely, someone famous. In this Step to Building a Better Business, I want you to give some thought to what you [...]

We’ve spent more than a few steps discussing one-way communications from you to your customers; i.e., what you should be saying to your customers via your advertising, marketing, and branding. But how do you go about finding out what your customers have to say to you?  In Step 19 to Building a Better Business, we focused on [...]

Before now, you’ve heard me mention that customers are your business’s most valuable resource. Running a very close second, are your employees.  From your customer’s perspective, your employees are the face of your business. They take customer orders, answer customer questions, they keep the tactical aspects of your business going while you focus more on the [...]

Back in Step 5 of 30 Steps to Build a Better Business, we looked in detail at the steps involved in your production process. But what about all other processes you perform reguarly? Shouldn’t you document those as well? If the way you perform your most common tasks are stored only in your head, it [...]

Until now we’ve dealt a lot with processes – your production process, your lead generation process, your customer service process. In step 17 of 30 Steps to Build a Better Business, we’ll focus on the numbers. Many small business owners make the mistake of not measuring their business performance or only measuring one area of their business, [...]