Sage Small Business Solutions

The easiest way to get a feel for who your ideal customer is, is to look at who your current and past customers have been. From your Customer Management System, you may have some basic customer information available, like: address, age, gender, marital status, etc. Take at look at the data you have available and [...]

In Step 6 of 30 Steps to Build a Better Business, adjusting your product pricing was mentioned as a possible solution for low or negative product margins. Even if you aren’t experiencing low product margins, it’s a good idea to check your pricing regularly (at least once a year), to make sure it’s in line with your particular business [...]

Yesterday was the first edition of Sage Small Business Solutions’ “What’s Your Problem?” Wednesday, where I invite readers of this blog and Facebook and Twitter fans and followers to submit a problem they’re having with their little business to get answers from me and anyone else in the community that can help them ‘get over [...]

In Step 5  of 30 Steps to Build a Better Business, you documented a step-by-step version of your production process. In this step, you’ll get an idea of how much that production process costs you.  Why is this important? One word. Margins.

“Pay no attention to that man behind the curtain.” That’s got to be my favorite line from the beloved Hollywood movie classic, The Wizard of Oz. I’ve heard and used the phrase a hundred times or more, but just the other day I caught the movie on TV, and got a totally new insight from [...]

Do you remember that song from childhood, “Here We Go ‘Round the Mulberry Bush”? Oh, c’mon, you remember. For each day of the week, there was a little song and pantomime for what chore was to be done that day, like: This is the way we wash our clothes, Wash our clothes, wash our clothes [...]